Welcome, Traveler.

Brew the world.
Crown the best.

A curated journey across the globe’s premier coffee-growing regions. Your mission is simple but significant: evaluate these 16 contenders and crown a single “World Champion.”

Download on the App Store GET IT ON Google Play
How it works

Sixteen origins. Four rounds. One champion.

Match list — World Mug Coffee Challenge Which coffee wins this match? Peru takes the lead — score in progress Match decided — Peru wins Pick your reward

  1. Your box lands. Your bracket draws.

    Sixteen single-origin coffees from sixteen origins. The bracket draws the day your box arrives.

  2. Brew two. Pick one.

    Pop two pucks, pour two cups. Taste side by side. The one you'd reach for again moves on.

  3. Score the cup.

    Three taps — body, acidity, sweetness. The app keeps your scorecard.

  4. Crown a champion.

    The bean that beat fifteen others is yours. The leaderboard knows it too.

  5. Pick your reward.

    Something’s waiting on the other side of the bracket. Open the app to find out.

Featured Roasters
World Mug app on iPhone

Download the app to get started.

Free on iOS and Android. The bracket unlocks the day your box lands.

Download on the App Store GET IT ON Google Play